On Tuesday, September 29th, I had the honor of speaking in front of a newly formed special interest group with the Dallas-Fort Worth Chapter of the American Marketing Association. I’d like to thank Phil Roth of the DFW AMA for having me present as well as Mara Frey of the Collin SBDC who hosted the event at Collin College. Last I’d like to thank the Dallas-Fort Worth Chapter of The American Marketing Association for their generous gift of the book The Break Through Company by Keith McFarland.
I went ahead and recorded the presentation and put it on Marketing Bits. The deck I used can be downloaded from the following link: DFW-AMA.PDF .
